Where I preach for a minute:

The stuff of work for a knowledge worker is not information, it is interaction.

This is because information is the result of interaction – interaction is more fundamental than information and I think this is crucial to consider.

Information has its name because in order for something to be information it has to be (to play with words); in-formation, it needs to have some relation to other information and this is where the power of information comes from, as well as its complexity and, let’s be honest, the messiness.

The energy needed to organise information, to put it in-formation is greater than the energy needed to produce the information to begin with and when organised it is only organised based on finite criteria so to focus on the organisation of information should be thought of as a dynamic process where we think of the desired interactions we need to make possible.

This then has knock-on effects for how we design the user experience and how we store and share our knowledge – do we share our knowledge in frozen form or in richly interactive ways which allows for limitless connections, associations and links to be seen and re-drawn?

That is not a rhetorical question, I would greatly like to know what you think.